Chartered Accountants Australia and New Zealand appointed Reputation Edge to lead stakeholder engagement for the merger between the two professional bodies.
Strategy
Embedded within the merger team for 18 months as Stakeholder Director, Reputation Edge coordinated the development of positioning, voting and roadshow strategies to communicate benefits of the merger to members.
We opened our doors in 2010 with a simple mission in mind: to develop and deliver cut-through engagement that enhances and protects our clients’ individual and corporate reputation in an increasingly disrupted and dynamic market.