Blog
21Feb

Banks should ditch the emotion and focus on fixing their problems

By Patrick Southam | Blog, crisis planing, reputation | 21 Feb 2019 |

As I was following media coverage of the Hayne Royal Commission into Misconduct in Banking and Financial Services this week, I couldn’t help but recall my own experience working for two of the big four banks in senior corporate affairs roles.

21Jan

Three Key Challenges to Australian Agriculture

By Jonathon Sweet | Blog, general | 21 Jan 2019 |

Australia’s economic prosperity was born off the back of farming. We live on the smallest and driest continent on the planet (apart from Antarctica). Australia has only three people per square kilometre, making us the 7th least populated nation, our land is a vast and challenging place for agriculture.

15Jan

Looking for a good reputation?

By Jonathon Sweet | Blog, reputation, business plans | 15 Jan 2019 |

A reputation is an animal that you create; you never quite have complete control over it, but you can influence its shape and direction. Most people are full of great stories about businesses with bad reputations, they’ll even launch into tirades about catastrophic environmental damage, human rights violations, financial disasters or even advertising brain farts.

12Jun

Performance versus Values – The Role of Reputation

By Mark Gell | Blog, reputation | 12 Jun 2018 |

We are witnessing the balancing act between performance and values on the front page of our newspapers every day. The demand for returns and increasing performance has led to bad decision making in our banks where people have shelved values and ethical behaviour and taken short cuts to boost performance.

27May

Time’s Up for Australian listed companies

By Mario Falchoni | Blog, crisis planing, politics, reputation | 27 May 2018 |

The #TimesUp campaign has demonstrated how quickly things can change. What today appears impregnable and immutable can, in a heartbeat, be left exposed, discredited and abandoned. There are lessons in this for Australian listed companies.

19Apr

Why Qantas and Rugby Australia were wrong to try to gag Israel Folau

By Patrick Southam | Blog, crisis planing, reputation | 19 Apr 2018 |

The current standoff between Rugby Australia, its superstar player Israel Folau and Qantas over Folau’s views on homosexuality poses a fascinating PR and moral dilemma: should an organisation try to gag the private views of an employee on contentious issues if they undermine a commercial relationship?

26Mar

Cricket Australia’s early response to cheating crisis found wanting

By Patrick Southam | Blog, crisis planing, reputation | 26 Mar 2018 |

The unedifying ball-tampering crisis engulfing the Australian cricket team and its captain Steve Smith has placed the spotlight squarely on the response by the sport’s governing body, Cricket Australia.

15Mar

Why Your Reputation Needs an Edge

By Mark Gell | Blog, general | 15 Mar 2018 |

People tend to focus on reputation when things go bad rather than considering why your reputation matters when things are good. Research has proven that customers like to buy from companies that have a good reputation.

5Feb

Whatever You Do – Don’t Spruik!!!!!

By Mark Gell | Blog, general | 5 Feb 2018 |

All to often we read stories of companies that publish overly positive projections. Or, they fail to inform the market of the negatives that can impact their earnings. We understand the urge to paint the brightest picture but at what cost?

30Jan

The TRUMP Phenomenon – Voice of the Silent Majority

By Mark Gell | Blog, politics | 30 Jan 2018 |

People either love or hate Donald Trump. But all are confused as to how he still garners support. The political elite and the mainstream media have been throwing everything they can at his administration.

30Jan

Will a Federal ICAC Improve Politicians’ Reputations? – THINK AGAIN!

By Mark Gell | Blog, reputation | 30 Jan 2018 |

Interesting view towards establishing a Federal ICAC being expressed by federal Opposition Leader Bill Shorten today. He believes that a Federal ICAC would help fix the image of politicians and help rid the public perception that they are only in it for themselves. Nothing could be further from the truth.

29Jan

Mixed Response to New CBA CEO

By Mark Gell | Blog, reputation | 29 Jan 2018 |

The CBA has its fair share of reputation issues over the last few years and no doubt there were those that were looking and hoping that the Board would select some outside new blood to take a fresh broom approach to the bank.

24Jun

The Dreamworld crisis: Why being seen to manage your crisis matters

By Patrick Southam | Blog, crisis, crisis management, media relations | 24 Jun 2016 |

If there’s one early lesson to emerge from the management of the Dreamworld theme park crisis by its owner, Ardent Leisure, it’s that companies must be seen to be in charge of their own crisis.

Air Services
Austbrokers Logo
AAIG Logo
Boral Logo
Wesfarmers Logo
Caltex Logo
Castrol Logo
Chartered Accountants logo
Citibank Logo
CEFC logo
Engineers Australia Logo
Goodman Fielder logo
Lendlease Logo
NAB Logo
Volvo Logo
Chartered Accountants logo
WorleyParsons logo
Australia Retailers Association
Trustees Executors
Salt and Shein Logo
AOC Logo
CommBank Logo
VISA Logo
Adopt Change Logo
Philips Logo
We opened our doors in 2010 with a simple mission in mind: to develop and deliver cut-through engagement that enhances and protects our clients’ individual and corporate reputation in an increasingly disrupted and dynamic market.