Launching Volvo’s luxury compact XC40 SUV

CASE STUDY

Swedish car maker Volvo Australia engaged Reputation Edge to assist with the national launch of the XC40, its compact SUV.

Mark
Gell

CO-FOUNDER

Mark finds unique opportunities for clients to enhance their reputations through investor relations, corporate strategy and reputation management.

Patrick
Southam

CO-FOUNDER

A 35-year PR veteran and ex journalist, Patrick specialises in cut-through corporate communications, media relations and issues and crisis management.

Jonathan
Sweet

CO-FOUNDER

With a background in project management and marketing, Jonathan is an expert in stakeholder engagement, corporate positioning, strategy and investor relations.

Jennifer
Harrison

PARTNER

Jennifer has and deep understanding of corporate finance, strategy and risk, and is a recognised expert in shareholder value creation.

Our clients trust us to be by their side when they need us most. Below are just some of the current and former clients we’ve worked with.
"Reputation Edge developed the concept for Salt & Shein to launch the first ever ‘Power 50 Report’ of Australia’s most influential corporate affairs executives. It was a great thought leadership exercise that’s reinforced our leadership credentials amongst clients and candidates."
Peter Salt
Founder & Director, Salt & Shein
"Reputation Edge provided valuable communications and media advice and hands-on support during a challenging period in our company’s development."
Glen Lewis
Managing Director, NuCoal Resources
"Reputation Edge is a highly experienced corporate affairs and investor relations firm which provides valuable and balanced advice at the Board and Executive level. They are very reliable and efficient in their approach with an excellent ability to draw all information together and cut through the noise to identify the key issues quickly and effectively."
Kylie Fitzgerald
Group Communications & Investor Relations Director, Boral Ltd.
"We engaged Reputation Edge to develop and deliver our national roadshow to discuss Engineers Australia’s transformation agenda with our members. They combined a creative approach with hands on execution to ensure the events were very well received by our members and the Board."
Dr Brent Jackson
EGM Public Affairs & Marketing, Engineers Australia
"The team at Reputation Edge is very professional and easy to work with. They understand our business and have consistently delivered outstanding PR support and advice."
Greg Bosnich
Director of PR & Corporate, Volvo Car Australia Australia
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We opened our doors in 2010 with a simple mission in mind: to develop and deliver cut-through engagement that enhances and protects our clients’ individual and corporate reputation in an increasingly disrupted and dynamic market.